About

A publishing house for business blueprints

How to Start publishes blueprints: long-form, structured guides to launching one specific business, from a coffee shop to a car wash. Each blueprint runs over 400 pages and walks through the full journey of getting that business off the ground, step by step.

What a blueprint is

Most business advice is generic. A blueprint is the opposite: it commits to one business, in depth. Inside a blueprint you will find the groundwork a founder actually has to do, organized so you can work through it in order:

• how the business works and what running it day to day looks like;
• the practical steps to launch, in sequence;
• the questions of setup, equipment, suppliers, and operations;
• frameworks for thinking through costs, pricing, and planning.

Blueprints are educational resources. They are a serious starting point and a working companion, not legal or financial advice, and no guide can promise business results.

Annual editions, generated fresh

We treat blueprints the way a publisher treats reference works: as dated editions, revised every year. A business guide ages quickly, so instead of selling a static file written once, each blueprint is generated at the moment you order it. That is also why delivery can take up to a few hours: your copy is produced for you, and you always receive the current edition.

Who is behind it

How to Start is published by BASE CORE SAS, a company incorporated in France, and serves readers primarily in the United States. We keep the operation deliberately simple: publish useful blueprints, deliver them fast, and stand behind every sale with a 30-day money-back guarantee, no questions asked.

Get in touch

Questions, feedback, or a business you would like to see covered? Write to contact@basecore.fr or visit the contact page. We reply within 24 to 48 business hours.